Search This Blog

Friday 26 November 2010

Too Lumpy - Niche it up

I see so many sites these days that are just too lumpy. By that I mean that the content covers the businesses entire product and service offerings. Now there's nothing really wrong with that per se, if for example you are an e-commerce store selling a range of goods; because your 'hook' is that you are 'a store carrying a range of goods'. That's what your website trades as. But what if you are a small business and you actually offer a range of services that otherwise might be only loosely connected, then you should look at Niche-ing up your websites to allow better targeting.

What if for example, you are a landscape gardener, but you also hire out groundwork plant, and you own a 4x4 off-road range as well ? Loosely connected and conceivably, you might want just one site to advertise your services. Is one site going to be the best thing to do?

Take a friend of mine the other week. He wanted me to look at his website and give an assessment on how it might be improved if at all.

Now this bloke was a master-of-all trades.

He was a butcher, a baker and a candlestick maker, and his site covered all of his skills.

It was a neat site, well laid out, informative and anyone directed to it would have seen an online brochure with good up to date content.

But what about that site being found on Google ? No Chance.

I advised him to create another three sites to deal with each niche, and leave the current site up and running with a link to the new sites. If you do want to get found by search engines, the first rule is the landing page content (usually your home page) has to be relevant to what the searcher is looking for, and also relevant to your Metadata (that's the keywords and site description hidden in your site back end code).

So if I'm looking for 'Candlestick Maker', it's unlikely I will find you on page 1 if Google has indexed your Home Page content as belonging to the web site of a Butcher. So if your site is covering too much ground, and yet you want to get new business by being found on Google, niche up and get each site relevant to your products or service.

HW Marketing UK are the Chichester Web Design Company of choice for Small or Startup Businesses in the area. Easily understandable pricing packages start at £200. 

Sunday 24 October 2010

The Best Bar None ? Probably

Hire a party bar !! HW Marketing UK are pleased to announce the website launch of Reggie's Mobile Bars . Adam Lebbon, Reggie's proprietor, says "We are the Mobile Bar Hire company for all occasions. Our fully trained, uniformed staff are there to make your event run smoothly.


Based in West Sussex and covering Sussex and Hampshire we offer our party bars and our hog roast catering services for any event.


Corporate Events, Weddings, Festivals, Hospitality Events, Parties or any type of event where you want a private bar to be an atmospheric focal point.



Our staff are fully licensed, fully insured,fully trained and uniformed.




We offer draught lager, bitter, cider as well as a range of wine and spirits to match your bar hire requirements. A complete service so you and your guests can have as wide a choice as at any pub.


We can offer a range of different types of bars, Pre-Paid hire bar, Token hire bar and Cash hire bar.  


Our versatile hire bars are in collapsible units of 6ft, so you can have as long or as short a bar as you like depending on the venue."



In the UK, the tradition of pig roasting, more commonly known as a Hog Roast, helps to create a sense of occasion, particularly at parties and celebrations.


This beloved British tradition is one of the most practical and low maintenance ways to create a sense of occasion when feeding a large group. The group inevitably gathers around the roasting hog to take pleasure in the sights and aromas before enjoying a delicious and wholesome traditional meal.



Reggie's Mobile Bars and Hog Roast can be used indoor and outdoors.


All food is cooked on site,


Reggie's staff arrive about 7 hours before service, and after set up, an average hog takes about 5 hours to cook .


They serve the hog straight from the machine to keep it nice and hot, and service takes  about an hour.


The Hog Roast is served with apple sauce,salad, and  Reggie's provide napkins, paper plates, serving table,  plastic utensils and a gazebo.


When your event is finished, they clear all rubbish from the venue.


Also available to hire are , crockery, stainless steel cutlery, tables, chairs and table cloths


Based in West Sussex and covering Sussex and Hampshire Reggie's offer party bars and hog roast catering services for any event, Corporate Events, Weddings, Festivals, Hospitality Events, Parties or any type of event where you want an atmospheric focal point.


HW Marketing UK are the Chichester Web Design Company of choice for Small or Startup Businesses in the area. Easily understandable pricing packages start at £200. 







Tuesday 12 October 2010

It's a Wrap !!





HW Marketing UK, a Chichester Web Design company are delighted to announce the launch of a new website for Winslow Engineering of Bosham.

In a fast moving consumer goods environment, Winslow Engineering knows how important it is for you to keep a packaging line in good order and working when it should.

Winslow Engineering are an independent, packaging system electronic engineering services company that  will provide you with a fast solution to all your automated packaging system technical problems.
Winslow Engineering have been providing a professional engineering service  to the food packaging industry for many years.

Based in West Sussex, they have a wealth of experience of many brands of packaging line systems, including flow wrappers and thermal transfer coders.

They have have experience of GMP guidelines (Good Manufacturing Practice) and FMCG (Fast Moving Consumer Goods)

Repair and maintenance of packaging, coding and labelling equipment is a vital, mission-critical element of a packaging production line in a fast moving consumer goods environment. Automated packaging systems are designed for either stand-alone operation or straightforward and seamless integration into a factory IT infrastructure to deliver peak performance, so it requires a high degree of  technical engineering capability.

Winslow Engineering's ability to respond quickly to problematic situations has built their reputation as a reliable resource in the packaging industry.







HW Marketing UK are the Chichester Web Design Company of choice for Small or Startup Businesses in the area. Easily understandable pricing packages start at £200. The Company was established in 2009 by Neil Holley-Williams who worked for 25 years as a Freelance Consultant for IBM, Skandia Life, Invesco Perpetual and Carnival UK. Neil is also a trained Life Coach








Friday 8 October 2010

Your website needs urgent SEO

If you own a small business with a website, or if you are planning to set up a website, you might not yet realise how difficult it is to actually get traffic to your site.

Many small businesses naively enter the web assuming that they will miraculously end up on search engines. All of them quickly find out that isn't the case.

To get on those engines, you have to go through a process called search engine optimization (SEO).

For years now, there have been tons of people researching just how SEO works and how they could use it to their advantage. If you want your business to pick up, you have to do the same.

The easiest way to do this when you're just starting out is to hire someone to help you with SEO.

This won't cost you a lot of money, and it will help you get an insight on just how the internet actually works, and it will be valuable knowledge that you can take forward; perhaps quite soon you won’t need to pay at all because you’ll also be an expert.

Techniques for search engine marketing change all the time, so much so that it literally takes full time attention for anyone to understand everything out there. Seeing that you probably don't have that kind of time, hiring someone that does SEO for a living would be quite logical. You can really benefit from their experience.

One of the first things that you will do with your SEO consultant is to determine who your target audience is and how they operate the internet. One integral part of this process is keyword research.

During that time, you will work out what words people are using to find your site and others like it. That way you can put those words on your site and in your marketing material, providing associations with you and the words. You will also use these keywords with the inbound links you put for your site on other sites so people click on them and already know what to expect from your services. 

However, you should be aware that keywords are not the be all and end all as most amateur web builders think. The search engines use over 200 different scoring pointers to determine the ranking of your site; you need to get a lot of these right to be page 1 for your industry. Of course if you are a local business, you are competing against a smaller market, and so your chances are better, and the SEO is slightly easier, but just as finely balanced.

Don’t be fooled into thinking you are successful at SEO if you are on Page 1 for your own particular web address (URL). A URL is unique so it’s hardly surprising ! (However, that does raise another point that could fill a whole day’s seminar, choosing a good URL !)

If you are planning on building your own website because it’s FREE. Think again. A website designer will be able to optimize your site right from the start. The chances are you won’t be able to without lots of research.

Your SEO expert will show you that SEO is not just about what is on your website, but also how you put the word out about your website. It’s not all technical, and it can be a lot of fun, especially if you are a budding author !.

As your traffic begins to improve, you and your SEO chap will be able to monitor where you're getting the most success so you can direct your search engine marketing down that route. The consultant will draft monthly reports for you so you can see just what is happening with your website. It may take some time for things to pick up initially, but after a few months of work, you should see a great deal of benefits for your small business. 



HW Marketing UK are the Chichester Web Design Company of choice for Small or Startup Businesses in the area. Easily understandable pricing packages start at £200. The Company was established in 2009 by Neil Holley-Williams who worked for 25 years as a Freelance Consultant for IBM, Skandia Life, Invesco Perpetual and Carnival UK. Neil is also a trained Life Coach

Wednesday 29 September 2010

Link Exchanges Schemes are Bad for YOUR Health

So you’ve got yourself a website, and all excited about it you tell your friends, colleagues and business contacts all about it; and the first thing they say is “ Oooh.. that’s great, you can link to mine and I’ll link to yours”.. and everybody involves thinks this is a great idea exchanging links in this way because hey, the more links you have makes your site popular with Google.

Now this is all very well if you are talking about a few links between ‘networking businesses’, but in the bigger picture, exchanging reciprocal links is not a good way to ingratiate your site with Google. Be wary of joining Link Exchange Schemes or you could catch a nasty cold!

If it were that easy all we’d have to do is put a couple of hundred (or a thousand ) links from our web pages to other pages and ask them to do the same. Websites would immediately become ‘huge link banks’ rather than sources of information which is essentially what they should be in every case, even commercial sites.

Google views 1 to 1 reciprocal linking very very low in importance, for just that reason.

I’m not saying you shouldn’t do your friends a favour and they not do you the same, but just think about what Google thinks is important or you might just have a long term negative impact.

Google LIKES inbound links to your site where there is no reciprocal link back. Why ? Because that scenario is a neutral (and therefore more valuable), editorial vote for your site’s content.

Google ABSOLUTELY LOVES the inbound (and not reciprocated) link where the link is from a site that is relevant and complementary to your own, ESPECIALLY if that site is regarded highly by Google already. So if you do arrange that reciprocal link with a business friend, just consider that your visitors may find their site irrelevant to what they are looking for. e.g. don’t link to your friend’s Doggie Washing Service if your site is about Commercial Property Investment for example. Keep it relevant.

So how do you go about getting quality links ?

What about Link Exchanges then ? You know, those people who drop an e-mail into your inbox offering a campaign where your site offers other sites (with similar relevant content to yours) a link ,and in exchange adds a links to yours from theirs.  Well, we’ve just blown reciprocal links out of the water; but schemes like that that promise hundreds of links are not a good idea to get involved with.

Here’s why you shouldn’t take my word for it, this is what Google has to say about this.

“..Excessive link exchanges, could “negatively impact your site’s ranking in search results.”

“ Don't participate in link schemes designed to increase your site's ranking or Page Rank. In particular, avoid links to web spammers or "bad neighborhoods" on the web, as your own ranking may be affected adversely by those links.

some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites. This is in violation of Google's Webmaster Guidelines and can negatively impact your site's ranking in search results”.

The best way to get other sites to create relevant links to yours is to create unique, relevant content that can quickly gain popularity in the Internet community. The more useful content you have, the greater the chances someone else will find that content valuable to their readers and link to it.

So ok. If you can’t use Link Exchanges, how do you go about getting quality ‘votes’ for your site ?

Link exchanges used to be a popular but old way of getting links, and although links of any type to your site are still counted there is always the risk that you could catch a very bad cold if you actively participate in link exchanges.

Start to look at the social networking sites and get your site out there. Social networking sites such as Digg, Twitter, Delicious, facebook and Stumbleupon are well capable of driving traffic in their thousands to your site; but only if you have unique and interesting content on the site. The more interesting your content, the greater the chances someone else will find that content useful to their visitors and link to you.

Always consider that your outward links are part of your content. If you link to sites stuffed with irrelevant adverts or to a site that tells you how to Wash a Dog (and your site is about Property Investment), then the visitor is going to question your motives and will not link his own site to yours.

So focus on good quality content and then look at using social networking to drive visitors to your site. If you have good content, then other sites will start to link to yours.

If you ARE involved in Link Exchanges, visit the reciprocal links as often as you can and make sure you don’t have an unhealthy neighbour, and that you still have a link back.

Always remember that the risks of a Link Exchange system far outweigh the benefits.

Saturday 25 September 2010

Phab new site launch

We are pleased to announce that we have launched our latest site for Chichester and Wittering PHAB Club.


PHAB stands for People Have ABilities.


Chichester and Wittering PHAB is a club where disabled and non-disabled people can get together in a social environment with total inclusion.


Their members ages  range from 8 to 55.


Chichester and Wittering PHAB is a charity in it's own right but the only funds they raise are by jumble sales, car boot sales, designing and selling Christmas cards and collecting days.


They are always looking for volunteers to help them out with activities, ideas or to make donations to keep the charity going.


If you would like to help, please visit the site and tell them how you can help.


Visit http://www.chichesterandwitteringphab.org.uk/

Thursday 23 September 2010

Did Google just instantly kill your website ?

You may, or may not yet, have noticed over the last two weeks that Google has made major changes to the way they present your results by predicting a full page of results as you type.

This is ‘Google Instant’

So what is ‘Google Instant’ and how does it affect your website?

'Google instant' is a new search enhancement that shows a page of results as you type. Google reckon that this saves the visitor seconds on each individual search, so is it a smart gimmick ? Google are far too savvy to risk their cash cow on a mere gimmick. Google believe that ‘Google Instant’ will deliver much more relevant results over time, and that will keep Google at number 1 as the search engine of preference. ‘Google Instant’ will also ‘learn’ as individual users search. So what does that mean ?

This is the first very important distinction between the new and the old google


It used to be that if two people typed in the same search term they would get the same page of search results. This made it relatively easy to optimize a site on a specific search phrase. However, over time, Google will now ‘tweak’ the results for individuals based on their search history.

As an illustration then, John Smith works on a farm and is looking for a fencing company in Sussex. So is Fred Brown, who wants a fence around his Arundel residential property. Typing in ‘Sussex Fencing’ will give them both the same page of results (in the old Google). In future, Fred Brown, who also fences as a sport, will start to see different results over time because of his interest. In six months time, Fred Brown will be returned more sporting result pages because Google will have ‘learned’ that he clicked on more Sporting Fencing pages than Fencing Contractors.

Now this only happens if you are logged into Google with your account, but it’s only a matter of time before ‘Google Instant’ is a default for all google users.

 Some experts think that this makes optimizing your site to appear on page 1 virtually impossible.


Not true.

It changes the way you and I need to approach site optimization. It changes the game… and it is a game ! Just like in any game, the winners are the most flexible and nimble team and the ones with the best all round strategy and set up.

What is the best strategy ?


Content, content, content.


Give your visitors exactly what they are looking for and you will win with the search engines. If we play this way, we give your web site visitors relevant benefit and in doing that we are giving Google’s customers relevant benefit and so Google will want US to win the game.

More and more SEO has less to do with figuring out the search engine algorithm and more to do with content; content that serves customers. That means we have to start working together more and more as partners, because we need regular up to date content from you and in return we will make sure that we play the game well.

That changes the game for us in that we would like you to spend more time making articles, newsletters, blogs etc. We have a specialized SEO service set up for this and this is outlined below.

So how can HW Marketing help ?


We can ensure that your ‘expert content’, articles, blogs etc, get out there into the web, and in doing so hardwire your site to hundreds if not thousands of relevant links that Google will look on favourably.

You will notice also that 'Google Instant' favours large companies and brands and pushes the searcher toward those sites. This is because with predictive results, a page of results is presented to you after typing just a few letters. Potentially then, a visitor may find exactly what they want before they have typed the ‘sussex’ bit of ‘Fencing Sussex’.  Firms with large SEO budgets will always globally and nationally out rank the smaller business anyway. It was our job as SEO people to make sure that we picked the least competitive (but still high traffic!) local search terms for your website to ensure you beat these big brands on a local basis. Now, we need to work differently to beat the big chaps.

Please take a look at our SEO service, and call us to discuss any questions you might have.

HW Marketing are a Chichester Web Design company and the choice for Startup Companies and small businesses who want an affordable professional optimised website presence quickly

Wednesday 22 September 2010

We've got to move it move it, we've got to, move it!

HW Marketing UK, a Chichester Web design company,  are pleased to announce another website launch for a start up company today.

Man and a Van company, manandabigvan.co.uk came to us just three days ago ad wanted an optimized website presence as soon as possible.

Robbie, the company's proprietor, was aware that a website takes time to bed into the internet and that it takes time before a site can be found on search engines.

Man and a Big Van operate in the Surrey, Sussex, Hampshire, M25, A3 and M3 corridors. Their list of services include (but is not limited to) small removals, courier service, store collection, student moves, business/office moves, long distance service, house clearances, collect and deliver e-bay purchases and furniture delivery. Our van is fitted with a tail lift for heavy items.

Man and a Big van use a Mercedes Sprinter with an extra high Box Conversion and a tail lift for heavier goods
.
We look forward to working with manandabigvan.co.uk

Tuesday 7 September 2010

5 of the biggest mistakes new businesses make

The following are five easy traps to fall into that all new and growing businesses must do everything in their power to avoid.
Any one of these five could seriously limit your income and profits. Combined, they can destroy a business. Avoid at all costs.

1 Trying to sell something that people don’t want
It sounds obvious but you would be surprised.
Choosing a good product or service to sell is easy.
You just choose something that large numbers of people are currently spending money on – and market it better than anyone else.
But that’s far too easy for many would-be entrepreneurs who feel they have to invent something new. If you’ve watched Dragons’ Den you know precisely what I mean.
Your product may be ‘great.’ It may be something we all ‘need.’
Just make sure it’s also something that people want. It’s a key distinction

2 Wasting Money on Ineffective Advertising
Most small business Advertising does not work.
You must be ruthless and immediately stop any advertising that is not producing profits for you.
When you’re growing a business, finances can obviously be tight. The problems caused by wasted advertising go far beyond just losing the money. Businesses end up in a loop where they feel pressured to throw more at the advertising, that creates more financial pressure and then there’s the continued frustration that the ads are not producing customers.
This cycle of Advertising despondency is very demoralising as well as being very expensive.
If you’re Advertising is not working – Stop It!

3 A Website that’s the World’s best kept Secret
I’ve seen business owners spend weeks, months and in some cases years building their website. Many of them have probably not even spent 30 minutes working out how to get people to the site.
Unfortunately, the quality of your website has virtually nothing to do with the number of people who will visit it. The analogy of the internet as a massive shopping centre is just plain wrong.
Actually the opposite is true. Take all the shops in the mall, spread them out over a radius of 100 miles and make people drive to them and you have a closer analogy of what it takes to get people to your site.
So how do you attract customers to your website?
Here are 7 methods to focus on, all of which we can cover with you in detail
1. Pay per Click Advertising
2. Search Engine Optimisation (SEO)
3. Viral Marketing
4. Email Marketing
5. Online Articles
6. Inbound Link Campaign
7. Offline / Traditional Advertising
Do all of them and you’re set to become a true online success story. We can help you with any of these

4 Creating Unrealistic Time/Money Pressures
Most new and growing businesses seriously under estimate how long it’s going to take them to be successful.
It’s certainly possible to create remarkable shifts in your business performance faster than most people think possible.
But it’s also true that masterpieces take time.
It’s a real shame when you see entrepreneurs with really good, solid business ideas suffer because they haven’t given themselves enough time. You need to have access to enough cash to keep you going, probably for twice as long as you planned. How you do that is up to you. You have to do what it takes and you have to give yourself enough time.

5 Just Selling One Thing - Not creating a ‘back end’ of Products and Services
I’ll go as far as to say that if you don’t get this one right, you’ll never have a truly great business.
The real profits in most businesses are in the long term relationships with customers
The costs of Marketing to new customers are very high. The costs of Marketing to existing customers are very low – with the internet and email, close to nothing.
So you simply must build up a ‘back end’ of products or services to offer your customers.
If you do not have anything obvious to offer them, find someone who does, team up with them and offer their stuff to your customers.

It’s all in the back-end!

Thursday 2 September 2010

Water, water everywhere... or not

HW Marketing UK, a Chichester Web Design Company are  pleased to announce their latest website launch, Ecoteric Systems Ltd


Ecoteric were so keen to go live with their website as soon as possible, that they insisted on launching with only the home page completed. 


Ecoteric have rebranded substantially in the last few months and the new website reflects the new image. 


The rest of the site is due to be completed in just 8 days time.Global water consumption is doubling at a rate that is more than twice the rate of population growth. 


Fresh water is a finite and precious resource, which has, in recent years, largely been taken for granted.As our climate becomes drier and warmer, so the need to call on efficient, ecological purification systems grows at a rapid pace.


Ecoteric Systems Ltd design, construct , monitor and maintain bespoke natural wastewater handling, sewage and effluent treatment/purification systems and work within the regulatory advice of the Environment Agency and the EU Water Framework Directive.
Ecoteric provide environmental consultancy relating to all aspects of wastewater handling in Industrial, Agricultural, Domestic and Leisure environments.As our climate becomes drier so the need to retain rainfall becomes greater. 
As the charges for water increase at a rapid pace we are finally looking at ways of using every last drop that falls on our property. Legislation is already in hand to ensure that roofs covering a certain area will be required to collect water for use, a process known as rainwater harvesting.


Simple water butts are widely used, but these will be replaced by much larger and sophisticated water systems. These are already being installed in agricultural buildings, industrial and commercial sites.


Ecoteric Systems can providde expert advice in rainwater harvesting. They undertake a full site assessment, providing a range of solutions which include full system design, installation and maintenance.


Find out more at www.ecotericsystems.com

HW Marketing UK are the Chichester Web Design Company of choice for Small or Startup Businesses in the area. Easily understandable pricing packages start at £200. The Company was established in 2009 by Neil Holley-Williams who worked for 25 years as a Freelance Consultant for IBM, Skandia Life, Invesco Perpetual and Carnival UK.

Friday 27 August 2010

We've 'engineered' another new client

HW Marketing, a Chichester Web Design company are pleased to announce a new Website client, WINSLOW ENGINEERING of West Sussex.

Winslow Engineering has been providing an independent service and repair service to the food packaging industry for many years.

Based in West Sussex, Winslow Engineering has a wealth of experience of many brands of packaging machinery, including flow wrappers and thermal transfer coders.

They have experience of GMP guidelines (Good Manufacturing Practice) and FMCG (Fast Moving Consumer Goods)

Repair and maintenance of packaging, coding and labelling equipment is a vital, mission-critical element of a packaging production line in a fast moving consumer goods environment. Packaging equipment is designed for either stand-alone operation or straightforward and seamless integration into a factory IT infrastructure to deliver peak performance, so it requires a high degree of  engineering capability.

Winslow Engineering's ability to respond quickly to problematic situations has built their reputation as a reliable resource in the packaging industry



HW Marketing UK are the Chichester Web Design Company of choice for Small or Startup Businesses in the area. Easily understandable pricing packages start at £200. The Company was established in 2009 by Neil Holley-Williams who worked for 25 years as a Freelance Consultant for IBM, Skandia Life, Invesco Perpetual and Carnival UK.

Friday 13 August 2010

Phab new client !!

HW Marketing UK, a Chichester Web Design company are pleased to announce that we have been asked to develop a website for the Chichester Phab Club Charity.

Phab is a charity dedicated to promoting the integration of people with and without disabilities.

Phab believes that we need to challenge negative attitudes towards disability and their Disability Awareness Training programme is part of this strategy.

Phab works to give disabled people greater independence and freedom, believing this is vital to the creation of a fully inclusive society, in which every one sees themselves valued for the contribution they make.

Since 1957 when the first club was created, Phab has supported a network of clubs across England and Wales run by the members for the members.

Each club organises a diverse programme of activities - arts and crafts, quizzes and games, speakers, sports, discos, days out, group holidays and usually meets once a week.

The clubs cater for juniors (under 18) and/or seniors. Members who joined as teenagers often remain or return as seniors. What the clubs all offer is the opportunity for everyone to get together, enjoy each others company and have fun, providing valuable support for families and carers who can sometimes feel isolated. Siblings belong to the same club and families are able to enjoy events and activities together.

All clubs are encouraged to meet on a regular basis and nationally at conferences and events such as the annual Heartbeat Hike in Londons Hyde Park.

The Chichester Region website will be launched early September

Copy and Coffee Launch

HW Marketing UK, a Chichester Web Design company, are proud to announce the launch of their latest website designed and developed in less than 3 weeks for Wordsouth.org.uk

Aspiring writers in Hampshire and West Sussex now have a gathering place where they can spark off other aspiring writers of all levels and work towards their own personal goals.

Wordsouth.org.uk is a new not -for-profit enterprise based in Havant that provides a nucleus for artistic talent or those aspiring to artistic talent.

Their new premises in The Pallant, will host reading groups, writing groups, forums, art exhibitions, writing courses, and related events in comfortable coffee and cake surroundings in their new and secondhand bookshop.

Regular Courses and Groups include Creative Writing with John Haynes. John  won the Costa prize in 2006, and the Troubadour Prize in 2007. He has published four books of poetry, children's fiction, travel writing and books about literature. His most recent book, You, launched in July 2010. He has taught creative writing at universities, colleges, schools and the WEA.

Check out the website for all Courses, Groups and Events


www.wordsouth.org.uk

Sunday 8 August 2010

Summer Sunday Roast

If you really fancy a Sunday roast during the summer, but just think that it might be a bit heavy. Try this easy light, summery version.

Take 1 chicken, spray it with olive oil and sprinkle some dried mixed herbs on the skin. Roast as normal.

In the meantime, slice up some potatoes (about the thickness of a pound coin), parboil for a few mins. Slice up 2 cloves of garlic, onion and leeks.

Drain the pots, spray with olive oil, sprinkle with salt, tiny bit of turmeric and tiny bit of chinese five spice, shake them - not too vigorously. When the chicken is ready, take it out, leave in a warm place and cover with foil to rest.

Tip the chicken fat into a ramekin for use another day and stick in the fridge. With the chicken residue and the roasting pan just moist with chicken fat, tip  in the potatoes and set the timer for 30 mins and slap them in a fairly hot oven. Keep shaking them so they don't stick. After about 20 mins throw in the garlic pieces, onion, leeks and a glass or so of white wine . Shake and cook in a hotter oven until the pots are brown and still very moist from the liquid, for approx 15mins.

Enjoy

Brought to you by HW Marketing UK - a Chichester Web Design company
Sign up for our Summer Draw and win a bottle of champagne and page 1 of Google !

Saturday 31 July 2010

A rejuvenated website for agedefyserum.com

HW Marketing UK, a Chichester Web Design company, are proud to announce a new website and SEO client. Denise Bell-King who owns and runs agedefyserum.com has asked us to rejuvenate and freshen up the company website, and help her reach Page 1 of Google by October.

Denise is an ex sales manager and journalist who successfully rode the recession with her award winning product 'Age Defy Serum'.

Denise created a formula that included Retinol A, Jojoba and Palm Oil that she tried out on herself and it fulfilled everything she wanted to achieve. The results were fantastic, but Denise then had the challenge of how to make the product without resorting to pestles and mortars in the kitchen, but likewise, without having to manufacture thousands.

Here, fate played a hand and through a chance meeting with a local manufacturer, they offered to make just 500 bottles of Denise's Age Defy Serum to her exact formula. The first batch rolled off the production line in 2007 and she has not looked back.

Age Defy Serum boosts your skin's defences from the inside out and dramatically reduces wrinkles furrows and frown lines. It will soothe, strengthen and age proof your skin on your face, neck and is perfect for smoothing away the tell-tale signs of ageing on the backs of hands too.

Packed with high quality ingredients including Palmitoyl Pentapetide-3, Pro-Retinol, Jojoba Oil and Vitamin E, Age Defy Serum has helped thousands of women to achieve younger looking skin.

Age Defy Serum is particularly effective on the following areas:
- Age sports and pigmentation
- Crepey Neck syndrome
- Nasal-labial lines
- Crows Feet, wrinkles and saggy eye lids
- Decolletage
- Jowls

Denise said of her serum, "I cannot tell you how thrilled I am that so many women seem to love this product as much as I do. Creating the serum was a real work of love, as I wanted to use very natural ingredients, but make sure the choices I made were as potent as possible. The result certainly seems to work."

Age Defy Serum has been shown in tests to reduce the appearance of wrinkles by at least 44%, increasing skin texture, smoothness and clarity with daily use.

We are looking forward to working with Denise on this exciting new project


You can find out more and buy age defy serum from the old site at
www.agedefyserum.com

You can contact HW Marketing at
07767 304509
www.hwmarketing.co.uk

Wednesday 28 July 2010

Water, water everywhere, but not a drop to drink

HW Marketing UK, a Chichester Web Design company, are pleased to announce that ECOTERIC SYSTEMS Ltd have engaged us on a programme of websites throughout the summer.


Ecoteric Systems specialise in Ecological Engineering- delivering natural clean water solutions, which conserve and recycle water and provide irrigation, whilst keeping energy derived from the burning of fossil fuels to an absolute minimum.




Ecoteric Systems Ltd , design, construct, monitor and maintain bespoke wastewater handling and water, sewage and effluent treatment & purification systems to suit your needs and work within the regulatory advice of both the Environment Agency and the EU Water Framework Directive which will become law in 2015.


In 2015 all wastewater discharge will be required to meet regulatory standards, and Ecoteric provide solutions to meet those standards.


Ecoteric's solutions can be applied to Agricultural, Domestic, Industrial and Leisure Applications (Golf Courses for example)

Wednesday 21 July 2010

HW Marketing Grows

We are proud to announce that today we have completed Phase I of our project to accept and take over the business portfolio of 'r-Admin' (www.r-admin.co.uk), a website design and hosting company  in Portsmouth. 


Phase I was completed earlier today when Neil Holley-Williams of HW Marketing (a Chichester Web Design Company) took over the contract that r-Admin holds with a National Colocation Internet Service Provider.


Our State of the Art Co Location Datacentre
This effectively provides us with a second dedicated server in a secure location, with a uniform 100Mb/sec connection to best serve our web customers.


The acquisition means that we can not only serve r-Admin's existing customers, but we will soon have more flexibility in the 'types' of website we can offer to our own existing and new customers.


The server allows us to encompass database technology behind our websites allowing for more complex features and a database driven Content Management System on newly commissioned sites.


r-Admins current customers include, The Olive Tree in Southampton, Ormsby Lodge, The Specialist Hoarding Company and Mozzarella Joe's

Phase II of  the project will include introducing ourselves to our new portfolio of customers, and finding out what they will want from us over the coming months

Wednesday 14 July 2010

Copy and Coffee

Hot on the heels of yesterdays commission, HW Marketing Uk, a Chichester Website Design company,  are proud to announce our latest website customer, 'Wordsouth.org.uk'. 


Wordsouth is a new third sector venture, backed by the famous Arvon Foundation, to be based with bookshop and coffee premises in Havant. Wordsouth is a 'new writers' community running courses and events for new writers of all levels.

Tuesday 13 July 2010

New website commission

HW Marketing UK, a Chichester web design company, are pleased to announce they have been commissioned to provide the website for 'The Coast and Downs Directory. The directory is produced once a month, delivered free and strives to connect local businesses and residents of the postal area of PO18.

Catherine Daley publishes the monthly magazine and is passionate about buying local, being local and making the very most of the amazing area that we live and work in.

If you wish to advertise in the directory, please call Catherine on 023 9263 1139

Monday 12 July 2010

Our CMS - Easy Peasy, Lemon Squeezy

HW Marketing UK, a Chichester Web Design company, have just delivered a website with Content Management System, to The Berkeley Arms in Old Bosham.
I needed a website that I could update quickly and simply by myself, because I don't have a lot of time to do it in. The Content Management System that you provided with my website is incredibly easy to use, as you said it would be. I'm really very impressed. Thankyou.  Clive Brandon.
The Berkeley Arms is a traditional pub in Old Bosham, and changed hands some 6 months ago and is now under the expert guidance of Clive and his wife, Rosemary .

The pub can rightly be described as the centre of the village for Live Entertainment and Traditional Pub Food (served 7 days a week)

To contact The Berkeley Arms, click here

Plain Sailing for Andrew

HW Marketing UK, a Chichester Web Design company, have just delivered a website to a 'luxury culinary experience provider'. In plain english, that translates as a Personal Fine Dining Luxury Chef 

Andrew Bellchambers is a Personal Chef who has learned his trade all over the world, as well as with Rick Stein and Michel Roux Jnr at Le Gavroche in London. Andrew has cooked for royalty all over the world and was on the personal staff of the First Sea Lord (Head of the Royal Navy) as personal chef.

Andrew is a member of the Craft Guild of Chefs, and winner of the 1997 Gold Medal for Royal Navy Chef of The Year & 2006 Winner of Scottish Lamb Chef of The Year.

Andrew served in the Royal Marines for 28 years. Contact Andrew for a quote here